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  THE MARKETING IN FRONT OF THE DESIGN PLAN 

FlurnoyUtilizing our experience of over 25 years in the interior design trade, we are dedicated to providing a service that offers our clients a complete design system. In commercial as well as residential design projects, our design team starts with innovative and creative theme plans, adds practical and technical experience, precise budget planning and marketing assistance packaged with a dedication to 100% customer service.

We start with the recognition of a design theme. What mood and feelings are desired and need to be established? What colors, furniture style and accents would enhance and carry out the theme? Utilizing a proven navigational system, we establish point A as being the start and point B as the finished product.

At point A, we ask our clients, "What is the feeling you want to have when you walk into this room? What theme is characteristic of the feeling/mood desired? What is the proposed purpose of this interior project? Other questions are asked depending on the project scope.

Our team moves to point B, the established and complete project. At this presentation stage, we are able to demonstrate and put a visual on the desired design outcome. The stages in between include project planning and research, design theme presentation layouts, cost planning and marketing direction.

The handling of marketing in interior design has always been an important component of the design industry but routinely has been ignored in the past. Recognizing this important role, our Team hones in on the very purpose of the design plan. What do we want to accomplish? How can we make that unfold? How can we do it in our clients projected budget? The results for our team are a consistent flow of business and clients who are thrilled and satisfied with the results.

The Creative Design Team works closely with private investors throughout the United States. We have established an expertise in furnishing both local and out of state rental properties. Within a well-marketed development, the key component is this question: Are the buyers buying and are the renters returning? The most overlooked design aspect is a surprise element that thrills the first time buyer or renter. Not just a satisfied feeling but also rather a true thrilled to be here feeling. Not only committed to coming back but wanting to share their experience with others.

Now back to point B, the finished product. Our team is dedicated and purpose driven to provide a saleable design package within our client's financial budget. Our design team consists of our Technical Design Manager, Design Project Manager, Creative Manager, Research and Layout Manager. In addition, we use trusted artisans; Feng Shui consultants and subcontractor craftsmen.

 

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